Why I Moved All My Clients to Fluent Forms — And Haven’t Looked Back
Hey, I’m Anthony from MKS Web Design, and I’ve been building WordPress sites for years — mostly for small businesses across Kansas. During that time, I’ve tried nearly every form builder out there. Contact Form 7, Gravity Forms, WPForms, you name it. But somewhere along the way, I realized not all form plugins are built equal. Some are slow, others are clunky, and a few just feel… old. That’s what pushed me toward Fluent Forms — and honestly, it’s been one of the best shifts I’ve made in my workflow.
My Early Days with Contact Form 7
Like a lot of developers, I started with Contact Form 7 because it was free, simple, and worked right out of the box. But over time, it started to feel dated. Styling was manual, validation felt awkward, and adding logic meant stacking even more add-ons. It got the job done, sure — but it wasn’t fast or friendly for clients who wanted to tweak forms on their own.
Upgrading to Gravity Forms (and the Price That Came With It)
Then came Gravity Forms. When I first switched, it felt like a big upgrade — conditional logic, better integrations, and professional polish. But the license fees added up fast, and keeping track of add-ons across multiple client sites became its own maintenance job. It’s a solid product, but it’s heavy, especially for small business sites that just need something lightweight and reliable.
Discovering Fluent Forms (and the Lifetime Deal That Sealed It)
I stumbled across Fluent Forms during a lifetime deal promo and thought, “why not?” Within a week, I’d started migrating client sites — and I haven’t looked back since. The UI is modern, drag-and-drop actually feels smooth, and forms just load fast. No bloat, no dozen add-ons required. It’s made by the same folks behind FluentCRM, so you can tell the dev team really understands the WordPress ecosystem.
Why Fluent Forms Fits My Stack Perfectly
- Bricks & Oxygen Friendly – Plays beautifully with both Bricks Builder and Oxygen. Embeds are smooth, dynamic data pulls in cleanly, and styling stays consistent.
- Fast as heck – Scripts are optimized, no jQuery dependency nightmares, and page speed scores stay high.
- Built-in integrations – Connects to CRM tools, email marketing, and even payment gateways like Stripe without third-party add-ons.
- Conditional logic that just works – Set up multi-step or branching forms without that “click-save-reload” frustration other builders cause.
- Lifetime license – A one-time payment that covers all client sites? Total game-changer for agency work.
Migrating from Contact Form 7 & Gravity Forms
The migration process was surprisingly painless. Fluent Forms even offers a built-in import tool that automatically brings in your existing form fields and settings. I could rebuild most client forms in minutes, then restyle them with Bricks or Oxygen using global design tokens — way faster than the manual rebuilds I used to do.
Performance & Client Experience
From a client perspective, Fluent Forms looks modern and feels snappy. The analytics dashboard shows submission stats, conversion rates, and even where users drop off. For me, it means fewer plugin conflicts and faster troubleshooting. For clients, it’s smoother lead capture and better conversion tracking — all wrapped in one clean plugin.
Why I Recommend It to Every Kansas Business Site I Build
I run all of my sites under the MKS Web Design umbrella — from local service companies to e-commerce stores — and Fluent Forms is now a default install. It’s secure, fast, and scales nicely no matter what niche the business is in. Plus, I never have to worry about a license renewal breaking something or another plugin update clashing with Bricks. It’s one less headache in a busy workflow.
Final Thoughts
If you’re still juggling multiple plugins just to get a simple form working, do yourself a favor and check out Fluent Forms. It’s fast, reliable, and feels built for how modern WordPress sites actually work today. Whether you’re designing with Bricks, Oxygen, or Gutenberg, it slides right in and just… works. I can’t really ask for more than that.
So yeah, that’s my journey — from the clunky old days of Contact Form 7 and heavy Gravity Forms setups to a single, streamlined form builder that helps me deliver better sites for Kansas businesses. It’s not just about saving time, it’s about building cleaner, faster sites that I can stand behind. And Fluent Forms has helped me do exactly that.
